From KIND bars to canned tuna, brands are spicing up their product lines with flavors that offer a lot of kick. This Wall Street Journal video explores the factors driving this trend in both natural and conventional. Both big brands and small were kicking up the spice factor at Natural Products Expo West as well. Here are five new spicy natural snacks that fired up our food editor's taste buds.
Are you serving the "flavor seeker" customer?
Packaged foods are spicing it up across surprising categories from tuna fish to nutrition bars.