CK Ingredients to market QuinoaSure

CK Ingredients to market QuinoaSure

Factoria Quinoa has appointed CK Ingredients as its Canadian sales, marketing and distribution partner for its novel instant quinoa powder.

Factoria Quinoa, a leading developer and supplier of innovative quinoa ingredients has appointed Toronto-based CK Ingredients (CK) as its Canadian sales, marketing and distribution partner for its novel QuinoaSure™ instant nutritional quinoa powder. Under the terms of the agreement, CK will market QuinoaSure to its extensive portfolio of food, beverage and dietary supplement manufacturing clients across Canada.

“We feel the Canadian market offers excellent potential for QuinoaSure, and we selected CK Ingredients because of its strong reputation in Canada,” said Luis Felipe Avella, CEO of Factoria Quinoa. “QuinoaSure requires a special blend of technical knowledge and marketing expertise, and CK has proven that it possesses the necessary skill set and strong customer relationships to help us achieve our ambitious performance targets in Canada.”

Michael Chernyak, president and CEO of CK Ingredients, added, “We look for one-of-a-kind raw materials and QuinoaSure answers the call. It’s a nutritionally enhanced quinoa powder that, for the very first time, offers the possibility to add the goodness of quinoa to soups, sauces, smoothies, dairy products and other food and beverage applications that would present challenges for the quinoa grain.”

The protein in QuinoaSure is unique to the plant kingdom as it provides a complete and highly digestible form of protein, comparable to that of egg protein. Additionally, it offers a balanced amino acid profile similar to that of human milk. Canadian food, beverage and natural health product manufacturers are welcome to contact CK Ingredients for additional information and samples.

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