Unboxed: 14 brands to honor Hispanic Heritage Month

From Sept. 15 to Oct. 15, the U.S. pays tribute to the contributions of Hispanic Americans. Click through the gallery for a selection of authentic products.

Victoria A.F. Camron, Digital content specialist

October 5, 2023

15 Slides

National Hispanic Heritage Month was created to honor Hispanic and Latin American culture—and the contributions of the people within those cultures—in the United States.

The term Hispanic applies to a broad range of ethnic people, whose preferences differ because they or their families were raised in different countries or based on where in the United States they live. Hispanic people account for an ever-growing portion of the U.S. population, as well. With an annual growth rate of about 3%, Hispanics are expected to be 22% of the country’s population by 2028, up from 12% in 2000, according to the 2022 Hispanic Market Report from Claritas.

L.E.K. Consulting reported in January that Hispanic consumers shop at more grocery stories than non-Hispanic white consumers, an average of 3.8 versus 3.3. And they are looking for foods that are authentic to their native cultures. Fortunately, authentic Hispanic foods are becoming more common and more convenient, with new shelf-stable and frozen products launching regularly.

Click through the gallery to view some noteworthy Hispanic products.

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About the Author(s)

Victoria A.F. Camron

Digital content specialist, New Hope Network

Victoria A.F. Camron was a freelance writer and editor contracted with New Hope Network from 2015 until April 2022, when she was hired as New Hope Network's digital content specialist—otherwise known as the web editor.

As she continues the work she has done for years—covering the natural products industry for NewHope.com and Natural Foods Merchandiser; writing up earnings calls and other corporate news; and curating roundups of trends and information for the website—she is thrilled to be an official part of the New Hope team. (She doesn't mind having paid holidays and vacations again, though!) Victoria also compiled and edited newsletters, and served as interim content director for Delicious Living in 2016.

Before working as a freelancer, she spent 17 years in community newspapers in Longmont, Colorado, and St. Charles and Wheaton, Illinois. Victoria is a Colorado native and a graduate of Metropolitan State College of Denver.

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