jennifer barney

Jennifer Barney

Principal, 3rd and Broadway

Jennifer Barney is a CPG industry expert with deep startup roots from founding and building her own almond butter brand, Barney Butter. Jennifer melds classical brand marketing training with practical tools for startups so that small brands can get off the ground and be investor-ready.

Latest from Jennifer Barney

ennifer Barney is a CPG industry expert with deep startup roots from founding and building her own almond butter brand.
Brands
Saturating a market: The benefits of a regional go-to-market strategySaturating a market: The benefits of a regional go-to-market strategy
byJennifer Barney
Jan 29, 2024
5 Min Read
Jennifer Barney, principal, 3rd and Broadway
Business Management
Get the investment you need: Growth, startup and omnichannelGet the investment you need: Growth, startup and omnichannel
byJennifer Barney
May 24, 2023
4 Min Read

All from Jennifer Barney

Jennifer Barney, principal, 3rd and Broadway
Business Management
How to position yourself to get the investment you need
How to position yourself to get the investment you need
May 9, 2023
|
4 Min Read
byJennifer Barney, Principal
Jennifer Barney, principal, 3rd and Broadway
Business Management
Is joining an accelerator right for you?
Is joining an accelerator right for you?
Feb 15, 2023
|
3 Min Read
byJennifer Barney, Principal
Jennifer Barney, principal, 3rd and Broadway
Retailers
Brands: Articulate the role of innovation when pitching
Brands: Articulate the role of innovation when pitching
Feb 8, 2023
|
3 Min Read
byJennifer Barney, Principal
Jennifer Barney, principal, 3rd and Broadway
Retailers
Don't get canceled: 3 secrets of staying on retail shelves
Don't get canceled: 3 secrets of staying on retail shelves
Jan 23, 2023
|
2 Min Read
byJennifer Barney, Principal
ennifer Barney is an advisor and consultant to food and ag businesses at 3rd & Broadway.
Business Management
When founders should start taking a salary
When founders should start taking a salary
Nov 16, 2022
|
3 Min Read
byJennifer Barney, Principal
Jennifer Barney, principal, 3rd and Broadway
Brands
How brands should approach digital advertising in the age of privacy protections
How brands should approach digital advertising in the age of privacy protections
Dec 14, 2021
|
5 Min Read
byJennifer Barney, Principal
Jennifer Barney, principal, 3rd and Broadway
Business Management
How to avoid common pitfalls of surveying
How to avoid common pitfalls of surveying
Nov 2, 2021
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5 Min Read
byJennifer Barney, Principal
Jennifer Barney, principal, 3rd and Broadway
Investors and Service Providers
5 tips to get a response from investors
5 tips to get a response from investors
Oct 12, 2021
|
4 Min Read
byJennifer Barney, Principal
jennifer barney ideaxchange
Business Management
Being first to market means satisfying market demand
Being first to market means satisfying market demand
Jul 21, 2021
|
5 Min Read
byJennifer Barney, Principal
jennifer barney ideaxchange
Business Management
Startups die when entrepreneurs give up
Startups die when entrepreneurs give up
Jun 28, 2021
|
3 Min Read
byJennifer Barney, Principal
jennifer barney ideaxchange
Business Management
How to set the right expectations for the sales role
How to set the right expectations for the sales role
Jun 15, 2021
|
5 Min Read
byJennifer Barney, Principal
jennifer barney ideaxchange
Investors and Service Providers
Should you entertain investment from your supplier or manufacturer?
Should you entertain investment from your supplier or manufacturer?
Jun 14, 2021
|
5 Min Read
byJennifer Barney, Principal
jennifer barney ideaxchange
Business Management
Why culture trumps strategy when growing a business
Why culture trumps strategy when growing a business
May 11, 2021
|
3 Min Read
byJennifer Barney, Principal

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