In this video series, Jay Golden inspires you to draw your customers, rally your investors and build key partnerships through telling a good story. Learn how stories work, how they guide meaning and how your own collection of essential stories can...
The natural products industry is leading the way not just in food and beverage trends but in CPG packaging, too.
The snack bar brand's new, heartwarming campaign transcends politics.
Farm & Oven's go-to-market strategy is deeply steeped in digital-first retail. Learn how co-founders Kay Allison and Mike Senackerib designed packaging to entice online shoppers to click "buy."
Provocative new package designs aptly communicate brand values.
Brands use content marketing to tell their story to potential customers and grow sales. Learn from our favorite examples how you can use content marketing to grow your business.
The Greek yogurt brand updates its signature branding with a clear, approachable design.
A good website is still incredibly valuable, but Facebook and Instagram are key tools to get the word out about products and promotions. Three experts tell you how.
A collaboration between a snack brand and a Shark Tank-featured apparel brand targets young, social holiday partygoers.
A large marketing budget isn’t essential to connecting with your customers. Simply learning how—and when—to engage with them will go a long way.