Purely Elizabeth Grain-free Protein Pancake Mix
The addition of grass-fed collagen sets this sleekly packaged, better-for-you pancake mix apart from the rest. Plus, it’s totally grain free. Purely Elizabeth uses a mix of chia, tigernut and almond flour to replicate the fluffy texture that pancake-obsessed consumers crave.
SRP: $7.99; Booth 2156
Magic Spoon Fruity Cereal
Funky, millennial-friendly packaging design coupled with keto-friendly ingredients make this cereal brand one to stock in 2020. Sweetened with a blend of monk fruit extract, allulose and stevia, each protein-rich morsel is colored with vegetable juices—no suspicious dyes in sight. Magic Spoon’s Fruity Cereal also wins with its sustainable packaging: 100 percent recycled paperboard, and both the inner liner and outer box are fully recyclable.
SRP: $9.75; Booth H829
Forager Project Organic Grain-free O’s Cinnamon
Plant-based milk maker Forager dives into the cereal category with its new plant-powered O’s made up of just six organic ingredients. Navy beans and cassava flour pack a protein punch while a light dusting of cinnamon and cane sugar ups the nostalgic delight that consumers will feel when digging in.
SRP: $5.99; Booth 5070
Zego Foods Crisp Black Rice Cereal
The USDA Organic, Fair Trade certified black rice in this innovative take on the classic rice crisp is cultivated with one-tenth of the water typically used to grow rice. The end result is a flash-baked, nutrient-dense, glyphosate-free, ultra-clean cereal that’s made with just one ingredient. Consumers can use the QR code on each box to access the 400-plus test results that ensure Certified B Corporation Zego’s cereal is as pure as possible. Bonus: Crispy black rice is naturally sweet, so eaters won’t even notice the lack of sugar and sugar alternatives.
SRP: $5.99; Booth N2325