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Natural Foods Merchandiser

Company/People News

Battle Creek, Mich.-based Natural Touch and Boulder, Colo.-based Wild Oats Markets announced a joint donation to American Forests to assist with local reforestation efforts. This national nonprofit organization works closely with the U.S. Department of Agriculture Forest Service and local officials on ecological restoration of fire-damaged forests. The donation will help fund the planting of 60,000 trees in the Denver and Boulder region during the next two years. Proceeds raised from consumer purchase of Natural Touch products at participating Wild Oats Markets during the period of Sept. 6-12 helped to fund the donation.

Roche Vitamins Inc., based in Switzerland, announced the creation of the Eye on Nutrition Web site, available through the St. Louis-based American Optometric Association ( The new site provides online dietary assessment to assist optometrists and their patients in determining if a person's diet includes the right nutrients to help protect against eye diseases.

Spirit of Women of Cleveland, a nonprofit organization for women's wellness and health care advocacy, and New York-based ADinfinitum, a natural products marketing group, introduced their new hospital-based marketing programs at a Natural Products Expo East 2002 seminar.

White Bear Lake, Minn.-based Chemi Nutraceuticals Inc., supplier of phosphatidylserine and other specialty nutritional supplement ingredients, appointed Ontario-based Tempo Canada Inc. as the exclusive sales and marketing distributor of Chemi Nutraceuticals' products throughout Canada.

Portland, Ore.-based Tazo Tea Co. and Mercy Corps launched a new partnership to support community development in India. The project, called CHAI—Collaboration for Hope and Advancement in India—takes a proactive approach to building strong communities in the tea-growing district of Darjeeling. CHAI will focus on three key areas: improving water quality and access, providing vocational training opportunities for youth, and supporting regional self-governing bodies that administer social development projects. Mercy Corps will design and manage the CHAI project, a three-year, $600,000 program funded by Tazo and its partners. Tazo has gathered support for CHAI through its tea suppliers, which include tea growers, traders and brokers, who will contribute a percentage of their sales to the project.

Degussa BioActives, a German producer of creatine products under the brand name Creapure, launched a Web site offering comprehensive information on creatine. The site pays special attention to aspects of food safety and provides detailed information on the subject.

The Vegetarian Resource Group, based in Baltimore, announced that $10,000 in college scholarship money will be awarded each year to two graduating high school students who have promoted vegetarianism in their schools and/or communities. Each award will be for $5,000. For more information, go to

Kennebunk, Maine-based Tom's of Maine received the Socially Responsible Business Award at Natural Products Expo East 2002. The award recognizes businesses that have demonstrated exemplary efforts in promoting and practicing socially responsible business. Golden Temple Bakery, Peace Cereal, Sunshine Spa and Yogi Tea sponsored the award.

Sugar Land, Texas-based Bluebonnet Nutrition is debuting a new corporate advertising campaign featuring the tag line "Nutrition to the Fifth Power," referring to the five petals of the bluebonnet as well as the five points that distinguish the Bluebonnet brand: science, quality, nature, truth and knowledge.

Inc. magazine named Boulder, Colo.-based White Wave Inc. to its 2002 list of fastest-growing privately owned companies based on 1997 to 2001 fiscal year reports. White Wave reached 174th on the annual list. White Wave was purchased by Dallas-based Dean Foods on May 10.

The California Integrated Waste Management Board, a state-run board dedicated to reducing landfill waste, recognized Chico, Calif.-based Smucker Quality Beverages as an award-winning business for its continued commitment to waste reduction, including increased recycling, energy efficient lighting and off-peak energy use.

The International Journal of Obesity published a clinical cardiac study involving people taking the ephedra-based weight-loss agent Xenadrine RFA-1. According to researchers, Xenadrine RFA-1 had no negative effects on heart functions in healthy obese people involved in the study. The research was conducted with 11 men and 19 women ages 21 to 60.

Jarrow Formulas has requested that the U.S. Food and Drug Administration intervene in the kava lawsuits filed in California. Jarrow Formulas filed the petition saying the FDA, not the courts, should have jurisdiction over the safety concerns that have been expressed about kava supplements, particularly because the FDA was already investigating the matter and had issued a statement before any lawsuit had been filed. A California state trial court denied a request that it issue an injunction that would have mandated that a special warning be placed in stores as shelf-talkers or signs for all kava supplements sold in California. Denial of the injunction, Jarrow says, is all the more reason the FDA should have jurisdiction.

Technical Sourcing Int'l. Inc., a producer and supplier of raw material ingredients to the nutraceutical industry, broke ground for its new U.S. corporate headquarters in Missoula, Mont. Completion of the almost 12,000-square-foot facility is expected in July 2003. Aside from its administrative office space, the structure will include warehousing and a material inspection and repackaging area.

Switzerland Cheese Marketing announced winners of the 2002 awards for best broker, merchandisers and marketer in the United States. Broker of the year was awarded to World Wide Sales for outstanding sales in the New York metropolitan market. Merchandiser of the year was presented to Co-Sales for introducing "Switzerland's Swiss Retail Products" in the Arizona market. Another merchandiser-of-the-year award was presented to Cheese & Deli Sales for outstanding merchandising in the Chicago area to Dominique's, Whole Foods, Treasure Island, Jewel and other independent food stores. Outstanding marketer of the year was awarded to Horizon Sales Corp. for outstanding marketing with Ralph's Grocery Co. in Southern California.

Chicago, Ill.-based J.L. Honigberg & Associates Inc., importer and distributor of fresh produce, changed its corporate name to Sun Belle Inc. The Sun Belle label was formerly used on the company's greenhouse tomatoes on the vine, as well as on an array of colored sweet peppers and other greenhouse-grown vegetables imported from Holland and Mexico.

Heartland Mill Inc., a farmer-owned supplier of certified organic and kosher flours, meals, grains and seeds, has begun construction of a long-flow gradual-reduction flour mill at its Marienthal, Kan., location. The mill is expected to be operational in the first quarter of 2004. The company's current production of roller-milled unbleached flours is produced under contract with a milling company at another location.

Salinas, Calif.-based Monterey Pasta Co. acquired Eugene, Ore.-based Emerald Valley Kitchen. Emerald Valley founder and President Mel Bankoff will continue to lead the operation under Monterey Pasta. Monterey Pasta paid Emerald Valley shareholders $5.5 million cash for the assets, plus value of inventory at cost.

Oakland, Calif.-based SuperNutrition, a family-owned and operated company, is celebrating its 25th anniversary. SuperNutrition was founded by Patrick Mooney and his son, Michael, as a research company to gather and disseminate information about the biochemistry of aging and progressive nutritional information for optimal long-term health.

Clinton, Mich.-based Eden Foods received Alive magazine's award of excellence for its Organic Apple Juice at the Canadian Health Food Association convention. Award judges were Canadian natural foods retailers whose criteria included flavor, nutrition, integrity and customer feedback.

Washington, D.C.-based Americans for Wholesome Foods launched a new "Facts About Food" informational Web site targeted at consumers. The site,, posts research and testing as well as food tips.

Londonderry, N.H.-based Stonyfield Farm is a national sponsor of the Dan Zanes and Friends family-oriented U.S. concert tour.

Boulder, Colo.-based Wild Oats Markets Inc. partnered with Waterbury, Vt.-based Green Mountain Coffee Roasters to exclusively sell Green Mountain's double-certified organic and Fair Trade coffee in its 73 Wild Oats and Nature's stores' bulk coffee and foodservice departments.

Woodbridge, N.J.-based PacificHealth Laboratories Inc. and Minneapolis-based Cargill Inc. entered into a strategic alliance for the launch of PacificHealth's ready-to-drink sports product, Accelerade. As part of the agreement, PacificHealth will incorporate Ascend, Cargill's new branded ingredient Trehalose, into its drink and Cargill will provide distribution and manufacturing resources.

Chatsworth, Calif.-based Ayurceutics, the new line of ayurvedic herbal supplements, appointed Real Business Solutions Inc. as its national sales agency. Ayurceutics also announced distribution agreements with Threshold Enterprises, Tree of Life Northeast, Tree of Life New England and Forcite/The Source, Select Nutrition, and Nature's Best.

Long Beach, Calif.-based BI Nutraceuticals, suppliers of dietary supplements ingredients to nutritional supplements, pharmaceuticals and food ingredient manufacturers, received registered trademark status for its UltraHD brand of high-density powders and teas.

Oakland, Calif.-based Numi has redesigned its merchandising displays. Bamboo bulk tea bins and bamboo-print cardboard shippers are now available along with Numi's bamboo display shipper.

The American Frozen Food Institute voiced support for Congress' passage of legislation that would make it illegal to insert illicit third-party materials into packaged food products. The measure is in response to numerous reports from food companies of consumer complaints.

Chatsworth, Calif.-based Natrol Inc., manufacturer and marketer of branded nutritional products, formed a new division, Tamsol Inc. Tamsol, an acronym for targeted advertising and marketing solutions, will focus on building a base of direct-response clients and traditional advertisers, providing strategic media services. Tamsol will be run by Anthony and Lauren Raissen, founders of Breath Asure Inc.

People News
Los Angeles, Calif.-based Soft Gel Technologies Inc. hired Callista Maclean as purchasing manager. Maclean will head SGTI's purchasing department, overseeing the ongoing acquisition of ingredients. She will also acquire raw materials for SGTI's sister company OptiPure. Maclean has worked in the nutrition industry for more than 15 years.

Debra Boyle, president of the Organic Trade Association and CEO of Pro Organics; Chuck Marcy, president and CEO of Horizon Organic Holding Corp.; and Ed Dunlap, CFO of Wild Oats Markets, opened the NASDAQ stock market on Oct. 21 to commemorate the implementation of the U.S. Department of Agriculture organic standards.

Arran Stephens, founder and president of Nature's Path Foods Inc., received the award of excellence for outstanding achievement in the organic products sector by the Canadian Health Food Association. Stephens also received the Pacific region entrepreneur-of-the-year award from the accounting firm Ernst and Young.

Dominick Siracusa, owner of Staten Island, N.Y.-based Dr. Brown's Health Food, won a fully stocked floor display of Herbatint hair color from Italy at Natural Products Expo East in Washington, D.C. Siracusa opened Dr. Brown's on Oct. 21, slightly more than one year after his old store was destroyed by the terrorist attack on the World Trade Center.

Brenda Applegarth has been named marketing director for Almased USA Inc. Applegarth's responsibilities include positioning, packaging, advertising and public relations. Donald M. Chappell also joined the company as nutritional sales consultant. Chappell leads Almased's telemarketing division.

Santa Rosa, Calif.-based ShiKai, manufacturer of natural hair and skin care products, named Clark Taylor vice president of sales. Taylor has more than 20 years of industry experience and has held positions with Del Monte Foods, The Mentholatum Co. and Lamaur Hair Care.

Kailua-Kona, Hawaii-based Nutrex Hawaii and its parent company Cyanotech Corp. promoted Bob Capelli to the position of vice president of sales and marketing for both divisions of the company. He joined the company in January 2002 as director of sales after spending 12 years in the industry.

Florida-based U.S. Nutraceuticals LLC, manufacturer of supercritical-fluid extracts for the dietary supplements, nutraceuticals and functional foods industries, appointed a new raw materials manager for its botanics division. Daniel Vickers will be responsible for purchasing and inventory management of bulk botanicals. Previously, Vickers was the purchasing manager for Gaia Herbs. U.S. Nutraceuticals also appointed Larry L. Line to the position of vice president, international. Prior to this appointment, Line was president of the Redmond, Wash.-based La Haye Laboratories Inc.

Houston-based Himalaya USA, a distributor of pharmaceutical-grade herbal supplements, appointed Joseph Chimbel vice president of sales and marketing. Chimbel will manage Himalaya's national marketing and sales teams and develop strategies for generating new business channels and additional revenue.

Trinity Springs Ltd. appointed Ron Lloyd president and CEO. Lloyd most recently served as senior vice president of marketing for the Franciscan Estates fine wine division of Constellation Brands Inc.

Tiffeny Millbourn has joined Planet Dog as office specialist. She is responsible for the day-to-day operations of customer service and also performs accounting and administrative functions.

The Greenfield, Mass.-based Organic Trade Association announced the winners of the first Organic Way to Grow essay contest conducted in conjunction with Haddonfield, N.J.-based Mambo Sprouts Marketing. The grand-prize winner was Madeline Olsen, a graduate student at the University of Minnesota. Two first place winners were also selected: Beth Shepard of Kent, Wash., and Natasha Marshall of Lincoln, Neb. Cosponsors of the essay contest included Annie's Homegrown Inc., Brown Cow West Corp., Levlad, Organic Valley, San-J International Inc., Smucker Quality Beverages Inc., Snyder's of Hanover, Stonyfield Farm Inc. and Stretch Island Fruit Inc.

Cowgirl Enterprises Ltd. named Jennifer Ioppolo director of sales in the Western states. Prior to joining Cowgirl, Ioppolo directed sales and customer service in the New England states for Boiron Inc.

United Natural Foods Inc. appointed Gail Graham to its board of directors. Graham has more than 25 years experience in the natural products industry.

Terrell, Texas-based store fixture manufacturer Madix Store Fixtures announced two new promotions. Robert Hilton has been named director of sales, and John Clontz has been named director of marketing and e-business.

Long Beach, Calif.-, and Longmont, Colo.-based Hauser Inc. appointed Anthony F. Del Vicario to the newly created position of vice president of new products and business development. Del Vicario was formerly with Geneva Pharmaceuticals and Novartis AG.

Roberta Wolfson of Miami won the McCormick $10,000 Blend to Win Challenge. A limited quantity of Roberta's MoRockin' Mix will be available for purchase at select stores in Miami and directly through McCormick.

Grocery Manufacturers of America appointed Mark Nelson, Ph.D., as vice president of scientific and regulatory affairs. GMA also named Michael E. Diegel director of communications.

Natural Foods Merchandiser volume XXIV/number 1/p. 65-8

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