Z Trim Holdings, Inc. Launches New Weight Loss Product Line

MUNDELEIN, Ill., Aug 30, 2006 /PRNewswire-FirstCall via COMTEX News Network/ -- Z Trim Holdings, Inc. (Amex: ZTM), announced today that it has launched a new line of weight loss products. Z Trim Appetite Control Capsules will hit the market today. One to two capsules before meal time should decrease appetite and the amount of food you eat. The capsules can also be taken between meals to suppress hunger. Z Trim is also developing a meal replacement smoothie mix which we hope to release later this year. "Z Trim in supplement form allows you to lose weight without sacrifice," said Greg Halpern, CEO Z Trim Holdings, Inc. "We also have a line of Z Trim Dessert Sauces in product development which will be available soon." Z Trim Appetite Control Capsules are available now at http://ztrim.com/ .

About Z-Trim(R)

Z-Trim, (http://ztrim.com/ ) is a natural zero calorie fat-substitute made from the hulls of corn, oats, soy, rice, and barley that lowers 25% to 50% of calories from fats in most foods without negatively affecting taste or texture. Z-Trim generally can't be detected by consumers when formulated correctly in dairy, dressings, dips, sauces, baked goods, processed meats, snack foods, cookies, pies, cakes, icings, brownies, bars, ice cream, milk shakes and many other foods. It improves texture significantly; makes meats juicier, baked goods moister, dips creamier. Z-Trim lets you to eat more of the foods you love without fear of weight gain and allows you to lose weight without giving up the foods you love. Z-Trim adopts the flavor and mouth feel of most recipes and has been proven in studies that a majority of consumers prefer Z-Trim foods over their full-fat counterparts. Z-Trim can substantially reduce harmful Trans and saturated fats and adds healthy insoluble and soluble dietary fiber which can be beneficial to heart patients and diabetics. Z-Trim can improve digestion without any negative side effects sometimes associated with other fat substitutes. Z-Trim has been featured on Fox News "Your World w/ Neil Cavuto"; USA Today, Chicago Tribune, as well as local affiliates of NBC, FOX and CBS.

Forward-Looking Statements and Risk Factors

Statements made in this news release that relate to future plans, events or performances are forward-looking statements. Any statement containing words such as "believes," "anticipates," "plans," or "expects," and other statements which are not historical facts contained in this release are forward-looking, and these statements involve risks and uncertainties and are based on current expectations. Consequently, actual results could differ materially from the expectations expressed in these forward-looking statements. Reference is made to the Company's filings with the Securities and Exchange Commission for a more complete discussion of such risks and uncertainties. Claims regarding Z Trim Appetite Control Capsules have not been evaluated by the US Food and Drug Administration.

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