Nutrition Business Journal's 2009 Integrative Medicine Report Now Available

Nutrition Business Journal (NBJ) today announced the release of its 2009 Integrative Medicine Report. This 177-page report is based on more than nine years of annual analysis of the U.S. integrative medicine, complementary healthcare and practitioner supplement market and features market size and growth estimates through 2018. Formerly known as the Complementary & Alternative Medicine (CAM) report, NBJ’s 2009 Integrative Medicine Report provides an in-depth analysis of the $45 billion U.S. integrative medicine market, as well as the $2 billion practitioner channel supplement market.

“Given the United State’s rising healthcare costs and the federal government’s focus on healthcare reform, the 2009 Integrative Medicine report is certainly one of the most timely and relevant market research documents that we have ever released,” said Nutrition Business Journal Associate Editor Jason Phillips. “This report contains valuable information for the debate on how to improve the ailing U.S. healthcare industry by focusing on disease prevention and providing cost-effective alternatives that promote health and wellness.”

The time is right for nutrition companies to tap into the growing consumer demand for integrative health solutions and mounting desire among conventional practitioners to create a healthcare system that is centered on disease prevention and treating people rather than symptoms. NBJ’s 2009 Integrative Medicine Report brings you an essential business tool that will give your company a strategic advantage in the integrative medicine market. “This report is a critical piece of intelligence for supplement manufacturers and ingredient suppliers,” said Nutrition Business Journal Publisher and Editorial Director Patrick Rea. “Not only does it detail a stable and fast-growing sales channel for dietary supplement product and ingredients, but it also lays out the competitive market landscape for the primary health influencers in consumers’ lives.”

In this report you will find:
• A breakdown of integrative medicine therapy/service revenues from 1997-2018
• National & individual healthcare expenditure estimates
• Practitioner population growth in United States from 1999-2018
• Comparison of practitioner channel nutrition industry sales and supplement sales to other distribution channels
• A list of top practitioner channel companies ranked by U.S. supplement sales and one-page company profiles on the top 12 supplement companies in the practitioner channel
• A condition-specific supplement sales analysis from 1999-2017

Visit to purchase the report.

NBJ is the only comprehensive source for information on integrative medicine service revenues, detailed modality revenues and supplement sales by practitioners with a historical and forecast perspective.

Nutrition Business Journal is an executive newsletter for decision-makers in the natural, nutrition and complementary and alternative health industries. NBJ's exclusive research and editorial focus on the strategic issues of the nutrition industry has made it a leading business intelligence resource for subscribers since 1996. To purchase detailed market research reports, subscribe to the NBJ, or sign up for the NBJ's free weekly e-newsletter, please visit NBJ also hosts The NBJ Summit, an invitation-only retreat for C-level executives in the nutrition industry each July. For more information, visit

New Hope Natural Media (, a division of the Penton Media, Inc., is the leading media resource and information provider for the natural, organic and healthy products industry with print, in-person/event, and e-business products and services. Penton Media, Inc. is the largest independent business-to-business media company in the U.S., serving more than six million business professionals every month. The company’s market-leading brands are focused on 30 industries and include 113 trade magazines, 145 Web sites, 150 industry trade shows and conferences, and more than 500 information data products. Headquartered in New York City, the privately held company is owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP, and its coinvestors. For additional information on the company and its businesses, visit

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.