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KIND received a warning letter from the FDA citing the conscious company for mislabeling its products as quothealthyquot because of a high fat content  yet the regulatory body seems to be way behind the state of nutrition science about the difference between good and bad fatsnbspRead the scuttlebutt here

5@5: KIND founder commits $25M to explore food industry influence | Horizon president on organic supply, transparency

Each day at 5 p.m. we collect the five top food and supplement headlines of the day, making it easy for you to catch up on today's most important natural products industry news.

Millions to fight food industry sway, from a snack bar CEO

Daniel Lubetzky, CEO of Kind, is pledging $25 million over the next decade to create an independently run organization called "Feed the Truth" to engage in investigative reporting and education campaigns to bring more transparency to the food industry's influence on public health. Lubetzky points to Kind's recent back-and-forth with the FDA over the labeling of its products, which are high in fat due to their nut content, as "healthy," as well as recent reports revealing the sugar industry's impact on policy, as motivation to start the group. The question is, will it really be able to run independently of Kind? Read more at The Washington Post...


Horizon Organic president talks trends, merging with Danone

For more than 20 years, Horizon Organic has been providing organic milk to consumers across the country, but its portfolio has also blossomed to include macaroni and cheese, crackers and fruit snacks. In this interview, President Mike Ferry talks about the company's efforts to grow organic dairy supply and how he feels about being acquired by Danone. Read more at Food Engineering...


Sonoma County's organic, artisanal food future looks bright

Access to startup capital, and the help of established local businesses like Traditional Medicinals, Krave Jerky and Amy's Kitchen, is fueling a growing specialty food and beverage manufacturing sector in Sonoma County. Read more at North Bay Business Journal...


Pepsi's promise to get healthier is paying off

Efforts to boost marketing and R&D and to add better-for-you options to its portfolio have helped PepsiCo avoid some of the struggles its fellow Big Food players are experiencing. The CEO says Naked Juice is poised to become Pepsi's next $1 billion brand, and it's just launched a new Tropicana beverage with probiotics in the popular functional juices category. Read more at Fortune...


New products sparking an entire industry to help you boost your collagen

Pills, powders and grab-and-go drinks are just some of the ways consumers are now getting their collagen. Read more at ABC 30...

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