Branding and Marketing

It’s time for natural retailers to step up their game in the skin care and beauty categories or risk losing out completely.

Integrity runs deep for these 2019 Expo East Pitch Slam semifinalists.

Bohana, Makomas and Soñar! are inspiring and forging new paths in the natural products industry.

These four Expo East Pitch Slam semifinalist brands are leading with innovation in the natural products industry.

With the right content and some tools, you can take advantage of social media's video capabilities to connect with your ideal audience.

Planning and executing successful promotions is difficult, but they are too important to disregard. Consider these experts’ advice before you schedule your next event.

Elliot Begoun of The Intertwine Group reveals the key element to consider when developing your sales channel strategy.