NBJ Summit Video: For Annie's, There Is No Such Thing as Down


Even in the face of continued economic malaise, Annie's Inc., maker of natural & organic snacks and meal component products, is seeing a noticeable increase in 2010 sales, as the company's CEO, John Foraker, told Nutrition Business Journal's Carla Ooyen during the 2010 NBJ Summit. The company's growth this year follows a strong 2009, during which Annie's sales jumped more than 25%. How did this natural & organic food company buck the downward trend? Watch this video to find out.


Related NBJ links:

2010 Healthy Foods Report
2009 Healthy Kids' Market Report: Breaking the Entry Barrier
'09 Sales Growth Sputters in Every Nutrition Category as Economy Takes its Toll

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