Who would have thought that soccer moms could out-muscle the gym rats? But their share of the sports nutrition market is growing as protein is increasingly found in the everyday pantry, and improving one’s athleticism is moving more and more mainstream.
All access premium subscription
This content requires a subscription to Nutrition Business Journal.
As an NBJ subscriber, you receive 10 issues a year and access to the exclusive “NBJ subscriber only” content on newhope.com (excludes three-month subscriptions), which includes PowerPoint presentations, select data charts and archived articles. Subscribers also receive a 10 percent discount on data charts, comprehensive market research reports and webinars.
Email firstname.lastname@example.org for more information about subscribing.