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What's Next: Tyler Florence on the future of healthy food

As Food Network host and Sprout Foods founder Tyler Florence told the NEXT Forecast team during an interview at Natural Products Expo West last month, a lot of the food promoted on television by celebrity chefs “is wildly unhealthy.” If you’ve ever watched Paula Deen whip up her famous Southern Fried Chicken on TV, you know what Florence is talking about.

The NEXT: The Natural Products Industry Forecast 2013 report is produced by New Hope Natural Media’s Nutrition Business Journal and Sterling Rice-Group. Available this spring, NEXT provides a deep dive into the trends and market forces driving the natural products industry today and identifies the companies, products, people and ideas that will shape tomorrow’s natural products landscape. To learn more, go to


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