New Hope is part of the Global Exhibitions Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

BI Nutraceuticals Signs Exclusive Distribution Agreement With Hongjiu Biotech

BI Nutraceuticals, the leading supplier of quality raw materials and custom blends for more than 30 years, has partnered with Hongjiu Biotech to be the exclusive North American distributor for the company’s line of panax ginseng extracts. Additionally, as part of this agreement, BI has the right to distribute all other Hongjiu ingredients to customers in North America who are not already purchasing their products from another source.

"Hongjiu operates its own pesticide-free, certified organic ginseng farms, which allows them complete control over the quality of their ginseng extracts at every stage from seed to cultivation to processing," stated Walter Postelwait, Vice President of Sales and Marketing, BI Nutraceuticals. "This strong commitment to quality directly aligns with that of BI Nutraceuticals and we are pleased to partner with such a reputable company."

Prior to finalizing this agreement, BI Nutraceuticals conducted a thorough quality control audit of Hongjiu's QA procedures, facilities and products, and found that the company met the stringent requirements of BI's vendor qualification program. Hongjiu's extraction facility is the largest and most advanced in the Northeast and is ISO22000, HACCP, GMP, GAP, Kosher and Halal certified. Moving forward, the companies plan to work with a third-party toxicology and regulatory panel to attain self-affirmed GRAS status for Hongjiu's panax ginseng extract line.

Mr. Yang Liu, CEO of Hongjiu Biotech will be at BI Nutraceuticals' booth #15045 at SupplySide West, October 23 - 24, to meet with customers and answer questions regarding the company's ingredient offerings.

About BI Nutraceuticals:
BI Nutraceuticals is a global full-service supplier of dietary supplement and functional food and beverage ingredients including whole herb powders and teas, standardized and drug ratio extracts, custom blends, vitamins, minerals, drum to hopper custom blends, granular ingredients and other specialty processes including time released and encapsulated ingredients. Since 2002, BI has been an innovator in steam sterilization and the company's Protexx HP(R) process is currently the industry's only species-specific, organic sterilization method. All BI ingredients undergo stringent quality analysis that includes heavy metal, pesticide and irradiation testing. All herbal powder ingredients are also tested under the company's Identilok(R) species identification process. The company has also developed a proprietary process, UltraHD(R), which creates high-density herbal powders allowing for superior flow and less dusting during the manufacturing process. For more information, visit

About Hongjiu Biotech:
Founded in 1998, Hongjiu Biotech is one of the leading manufacturers of ginseng and other herbal extracts in China. Hongjiu's extraction facility is the largest and most advanced in Northeast China and the company has the technology to make any botanical extract into a water-soluble form. The company produces a variety of ingredients for the nutraceutical, food, beverage, cosmetic and pharmaceutical industries and is ISO22000, HACCP, GMP, GAP, Kosher and Halal certified. For more information visit

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.