BUCKS COUNTY, Pa., Dec 4, 2003 -- Low carb is one of the leading diet trends in the U.S., followed by over 50% of weight-conscious Americans. While these trends point towards increased growth in the diet drinks marketplace, research shows that consumer concern about the negative health effects of artificial sweeteners is also rising. Coming to the rescue of health-conscious dieting consumers, The Healthy Beverage Company introduces the first ever certified organic diet drink that contains the added health benefits of green tea in the form of an all natural, low-calorie dietary supplement. Diet Steaz Sparkling Green Tea combines the low-calorie and low-carb lifestyle trends with a healthy twenty-first century twist to fulfill the needs of today's health-conscious dieter.
Micro-brewed from the finest organic Ceylon green tea, Diet Steaz is Certified Organic and fortified with vitamins A, C and the Hawaiian stevia plant. With three mouthwatering flavors, including Black Cherry, Lemon Lime and Cola, Diet Steaz offers the classic taste and bubble of a carbonated diet drink without chemical preservatives, artificial flavors and artificial sweeteners used in most mainstream brands. Lightly sweetened with 5 grams per serving of nature's purest sweetener, organic cane juice, Diet Steaz is suited to a "tea" for carb-conscious consumers.
"Diet Steaz will revolutionize the diet drinks industry," says Eric Schnell, Co-Founder with Steve Kessler of The Healthy Beverage Company. "Choosing a diet drink used to mean sacrificing healthier ingredients for fewer calories. Consumers don't have to make any sacrifices drinking Diet Steaz. It tastes great, it's low in carbs and it's good for kids and adults alike. No other diet drink has ever been able to achieve that; Diet Steaz is truly unique."
The Healthy Soda Guys are serious about their commitment to organic farming and creating healthy beverages. Their mission to change the world one drink at a time was celebrated in the December 2003 issue of Entrepreneur Magazine in the cover article, titled "Hot Stuff for 2004 - Entrepreneur's best businesses."
Diet Steaz Sparkling Green Tea will be available nationally by mid-December 2003 in select natural food and gourmet stores, in time for the New Year's Resolution Diets. Diet Steaz and Steaz Soda are distributed nationally by Liberty Richter, 201-843-8900.