FMF Power Beverage bolsters its Western market reach

FMF Power Beverage bolsters its Western market reach

The natural energy drink company grows after establishing strategic partnerships with two of Southern California’s leading beverage distributors.

FMF Power Beverage, the industry’s first all-natural performance energy drink with specific hydration and recovery properties, announced that it has greatly bolstered its market reach by establishing strategic partnerships with two of Southern California’s leading beverage distributors, the Los Angeles-based Haralambos Beverage Company and San Diego’s Crest Beverage. In addition, FMF Power Beverage was recently added to shelves in all 85 Arizona locations of the Tulsa, Okla.-based, QuikTrip convenience store chain.

“The swift endorsement of FMF Power Beverage by both large distributors and key retailers so soon after our soft launch is very exciting, as it exhibits our product’s true validity as an all natural energy drink that provides the ultimate in performance, hydration and recovery” said Frank Kerker, FMF Power Beverage, Chief Power Officer. “It’s clear to us, even at this early stage; the rate of adoption amongst consumers is high. And the recognition of the FMF Power Beverage brand by such well-respected beverage industry distributors and retailers certainly reinforces that point, as well as instills confidence for the future.”

Kerker and FUZE Beverage founder, Lance Collins, have been at the forefront of this recent marked expansion, and these announcements see the company strengthening its position as an all-natural alternative to the myriad of additive and preservative-heavy energy drinks on the market. Remaining well ahead of its early distribution projections, FMF Power Beverage is currently available in California, Arizona, Washington and Oregon markets, with plans of major rollouts in San Francisco, Las Vegas and select Florida markets.

For the latest updates on where FMF POWER will appear next, please visit or

About FMF Power Beverage

FMF Power Beverage is an all-natural, high-powered energy drink containing a proprietary PowerBlend™: an infusion of clean, healthy nutrients, vitamins and antioxidants for immediate energy and sustained performance. FMF POWER’s benefits stem from its four pillars—Energy, Performance, Hydration and Recovery. FMF POWER is available in Citrus Lemonade and Fruit Punch flavors, both ‘Tunnel pasteurized’ to preserve efficacy and flavor.

About FMF Racing

Owner and founder Don Emler started FMF Racing in 1973. Don’s vision was to provide the top level US racing equipment at the grass roots level. FMF was formed in Don’s garage and is now located in Rancho Dominguez in a 90,000 square foot, state-of-the-art manufacturing facility. FMF’s goal is simple; design and manufacture the world’s best performance exhaust 100% in the USA under one roof. Visit for more information.


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