Gencor Nutrients, widely known for its specialty nutraceutical ingredients backed by clinical trials and thorough scientific research, has hired Integrated Marketing Group (IMG) to further its marketing and public relations efforts.
“We’ve watched IMG help build several leading ingredient brands, and we trust they will do the same for us,” said Jith Veeravalli, president of Gencor Nutrients. “Their work, like our branded ingredients, generates proven results.”
IMG will develop PR, marketing collateral, advertising and a dynamic web presence for Gencor’s line of branded ingredients, including Slimaluma, Testofen, Genopause and Gencinia.
“Our job is easier – and our output more effective – when our clients have proven, science-based offerings like Gencor’s,” said Jeff Hilton, IMG co-founder and partner. “We look forward to improving the awareness level of Gencor’s image and public presence.”
Gencor, part of Gencor Pacific Group, has been a leader in specialty nutraceutical ingredients, offering a wide array of products from around the world. Separate from their regular offerings, Gencor’s branded ingredients are each designed with their own specific purpose: suppress appetite, enhance male libido, balance blood glucose, moderate post menopause symptoms or manage blood sugar levels.