(Des Moines, Iowa) Mark True has joined Strategic Media Partners with responsibility for expanding and merchandising the organization’s marketing communications capabilities. He was formerly with Genesis Marketing Communications, and served on the team that successfully built Kemin Foods’ FloraGLO® brand lutein in the dietary supplement, food & beverage and personal care industries.
True will provide branding and integrated marketing communications counsel, writing, event management, media relations and other creative and account services to Strategic Media Partners client organizations.
Strategic Media Partners (SMP) was founded in 1993, and offers integrated marketing communications counsel and brand building assistance using core 21st century communication tools including video production, web application design and interactive presentations. SMP also offers graphic design, print production, public and media relations support and advertising program development.
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