Healthnotes easy-to-understand health and lifestyle content is available to visitors free of charge at www.NatureMade.com
PORTLAND, Ore.-February 25, 2003-Healthnotes, Inc. (HNI), the premier provider of credible, easy-to-use health and lifestyle information, today announced that Pharmavite, manufacturer of Nature Made® vitamins and minerals and other supplements designed to promote health, has fully integrated Healthnotes® Healthy Living Applications onto its Wellness Advisor Web site, www.NatureMade.com. The information is available to site visitors free of charge.
Nature Made's newly launched Wellness Advisor is an online educational initiative that utilizes sophisticated analytical tools to provide consumers with personalized health tips and wellness solutions. Healthnotes consumer-friendly, reliable health and lifestyle information serves as the third-party educational resource.
"Our Wellness Advisor Web site is an interactive tool for consumers to research our products and the role vitamins and supplements can play in their health," said Jonathon Carter, Pharmavite's senior web producer. "We wanted to provide in-depth yet easy-to-understand information, and Healthnotes was a perfect fit. We're excited to offer our customers this extensive knowledgebase as a resource."
"With more and more people today taking control of their health, having access to reliable information is becoming increasingly important," stated Schuyler Lininger, HNI president and CEO. "Healthnotes is proud to work alongside Pharmavite to provide consumers with access to our science-based, easy-to-use resource on healthy living."
Healthnotes provides practical, science-based information on common health concerns, vitamins, herbs, sports nutrition, and weight management. It also covers vital safety information on more than 18,200 potential interactions between supplements and frequently used prescription and over-the-counter drugs. In addition, it includes a Food Guide with nutrition information and tips on how to select and prepare close to 450 foods, information on special diets and food allergies, and a Recipe Finder with hundreds of quick, healthy recipes.
About Healthnotes, Inc.
Healthnotes, Inc. (HNI) is the premier provider of credible, easy-to-use health and lifestyle information for in-store touchscreen kiosk, Internet, and multi-channel initiatives. Healthnotes® applications provide consumers with practical, comprehensive information at the point of decision-online and in-store. More than 6,500 supermarkets, pharmacies, and natural product stores in the United States, Canada, and the United Kingdom use Healthnotes retail applications and Web content to educate customers, support staff, build loyalty, and increase sales. Healthnotes also generates behind-the-counter applications that are licensed to Internet sites worldwide. For more information, visit www.healthnotes.com.
About Pharmavite LLC
Founded in 1971, Northridge, California-based Pharmavite LLC manufactures and distributes
Nature Made® vitamins and minerals, SAM-e, Nature's Resource® herbal products and other science-based supplements designed to promote health. Pharmavite's manufacturing facilities have been inspected and found to be in compliance with United States Pharmacopeia's Good Manufacturing Practices, the industry's most stringent standards.
Pharmavite is also the first participant in the United States Pharmacopeia's Dietary Supplement Verification Program (DSVP). DSVP is designed to build consumer confidence in dietary supplements and helps assure a product's quality, purity and composition through a rigorous inspection process.
Nature Made is America's number one, broadline brand of vitamins and minerals in the food, drug and mass channels. The Nature Made Wellness Advisor (www.NatureMade.com), an online educational initiative, utilizes sophisticated analytical tools to provide consumers with personalized health tips and wellness solutions. Nature's Resource (www.NaturesResource.com) offers one of the nation's strongest herbal supplement education programs for consumers and medical professionals.
The dietary supplement industry is regulated by the U.S. Food and Drug Administration and the Federal Trade Commission, as well as by government agencies in each of the 50 states.
# # #