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EuroPharma launches Tart Cherry

EuroPharma launches Tart Cherry
New Tart Cherry supplement promotes healthy uric acid balance, supports joint flexibility and aids recovery after exercise.

EuroPharma Inc.®, maker of the Terry Naturally® brand of products, announces the launch of Tart Cherry, a new product to promote healthy uric acid balance, support joint flexibility and aid recovery after exercise.

According to Boston University research, more than 50 million Americans could benefit from support of joint flexibility and healthy uric acid levels. Terry Naturally Tart Cherry capsules provide the benefits of tart cherries in the convenience of a capsule. “Tart cherries have wonderful health benefits, but they’re really sour,” said Terry Lemerond, president and founder of EuroPharma. “Tart cherry juice can be loaded with sugar. One popular brand is 80 calories per serving. That can really add up if you’re taking it regularly. Tart Cherry has five calories per serving, so you get the benefits of tart cherry without the pucker or the extra sugar.” 

The health benefits of cherries come from their anthocyanin content, which give tart cherries their vibrant red color. In addition to supporting uric acid balance, the high antioxidant activity of anthocyanins helps the body fight oxidative stress. Tart Cherry uses a freeze-dried cherry fruit powder to ensure the cherries retain the beneficial nutrients found in cherries. “Other methods of drying, like heat or drum drying, causes nutrient loss,” explained Lemerond. 

Terry Naturally’s Tart Cherry is now available nationwide at quality health food retailers and integrative pharmacies. 


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