Innovative Companies, Inc. Launches Six New CarbSlim Items Nationwide

LARGO, Fla., May 6 /PRNewswire-FirstCall/ -- Breakthrough Engineered Nutrition, a wholly owned subsidiary of Innovative Companies, Inc. (NASDAQ:GORX) announced today that it is launching a total of seven new items nationwide this month, including six new CarbSlim items and one new Lean Protein item. The new CarbSlim items include the new Mint Cookie Crunch flavor and a new product line of CarbSlim brand Cookie Dough Bites in chocolate chip and peanut butter flavors.

"Due to CarbSlim's exceptional performance at store level, we fully expect to place the new items with both existing and new customers. The larger product line will help us reinforce our brand as a category leader which will facilitate wider distribution, greater shelf presence, higher visibility and increased sales volume," said Nate Bernstein, VP Sales and Marketing.

"Our branded sales to this point have come from seven total items only four of which are CarbSlim items. Therefore, with six new CarbSlim items, we are more than doubling the number of CarbSlim brand offerings. This expansion should provide a substantial boost to our distribution sales," said Mihir Taneja, CEO of Innovative Companies, Inc.

CarbSlim Bites are marketed by Breakthrough Engineered Nutrition, Inc. The product is a patent pending, net carb free candy geared for health-conscious consumers and anyone following a low-carbohydrate lifestyle. There are currently in excess of 86 million Americans (over 30% of the population) following low-carbohydrate lifestyles. CarbSlim Bites are most notably distributed in Wal-Mart, 7-Eleven, Albertson's, GNC, Eckerd Drugs, Kroger, Vitamin Shoppe and Hess.

Innovative Companies, Inc. manufactures, packages, repackages and distributes a wide array of health-related products. Innovative Companies, Inc. is comprised of the contract manufacturing entity, Innovative Health Products and its two wholly owned subsidiaries, Belcher Pharmaceuticals and Breakthrough Engineered Nutrition. Innovative Health Products custom manufactures high quality nutraceuticals, dietary supplements and vitamin supplements. Belcher Pharmaceuticals is an FDA registered plant that manufactures over-the-counter drugs and repackages generic pharmaceutical drugs. Breakthrough Engineered Nutrition markets and distributes its own proprietary line of branded convenience foods for the low carb and low glycemic lifestyles. Breakthrough's brands, Lean Protein and CarbSlim are distributed nationwide and are found in both mass retail and specialty outlets. For more about Innovative Companies, Inc. go to our websites at, and

This press release contains certain forward-looking statements, including those regarding the company and its subsidiaries' expectations, intentions, strategies and beliefs pertaining to future performance. All statements contained herein are based upon information available to the company's management as of the date hereof, and actual results may vary based upon future events, both within and without management's control.


Certain oral statements made by management from time to time and certain statements contained in press releases and periodic reports issued by Innovative Companies, Inc. (the "Company"), as well as those contained herein, that are not historical facts are "forward-looking statements" within the meaning of Section 21E of the Securities and Exchange Act of 1934 and, because such statements involve risks and uncertainties, actual results may differ materially from those expressed or implied by such forward-looking statements. Forward-looking statements, including those in Management's Discussion and Analysis, are statements regarding the intent, belief or current expectations, estimates or projections of the Company, its Directors or its Officers about the Company and the industry in which it operates, and are based on assumptions made by management. Forward looking statements include without limitation statements regarding: (a) the Company's growth and business expansion, including future acquisitions; (b) the Company's financing plans; (c) trends affecting the Company's financial condition or results of operations; (d) the Company's ability to continue to control costs and to meet its liquidity and other financing needs; (e) the declaration and payment of dividends; and (f) the Company's ability to respond to changes in customer demand and regulations. Although the Company believes that its expectations are based on reasonable assumptions, it can give no assurance that the anticipated results will occur. When issued in this report, the words "expects," "anticipates," "intends," "plans," "believes," "seeks," "estimates," and similar expressions are generally intended to identify forward-looking statements.

Important factors that could cause the actual results to differ materially from those in the forward-looking statements include, among other items, (i) changes in the regulatory and general economic environment related to the health care and nutraceutical industry; (ii) conditions in the capital markets, including the interest rate environment and the availability of capital; (iii) changes in the competitive marketplace that could affect the Company's revenue and/or cost and expenses, such as increased competition, lack of qualified marketing, management or other personnel, and increased labor and inventory costs; (iv) changes in technology or customer requirements, which could render the Company's technologies noncompetitive or obsolete; (v) new product introductions, product sales mix and the geographic mix of sales and (vi) its customers' willingness to accept its Internet platform in the future. Further information relating to factors that could cause actual results to differ from those anticipated is included but not limited to information under the headings "Business," and "Management's Discussion and Analysis of Financial Conditions and Results of Operations" in this Form 10-KSB as of and for the year ended March 31, 2003 which was filed on June 30, 2003. The Company disclaims any intention or obligation to update or revise forward-looking statements, whether as a result of new information, future events or otherwise.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: The statements which are not historical facts contained in this advertisement are forward-looking statements that involve certain risks and uncertainties including but not limited to risks associated with the uncertainty of future financial results, additional financing requirements, development of new products, governmental approval processes, the impact of competitive products or pricing, technological changes, the effect of economic conditions and other uncertainties detailed in the Company's filings with the Securities and Exchange Commission

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