Despite a lackluster economic climate, AHD International's participation in last week's record-attending Nutracon conference — both as a NutrAward finalist for its branded weight loss ingredient LuraLean(R), as well as involvement in the "Slim Slam" educational track — resulted in a particularly successful show and an optimistic outlook for the distributor of nutraceutical and functional food ingredients. The company's industry outreach extended to the SupplyExpo trade show, where AHD presented an NPIcenter Exchange series on LuraLean's innovative formula and its various applications.
"We have spent the last several months focused on getting the word out about LuraLean, our newly launched fiber ingredient, and Nutracon and SupplyExpo presented several opportunities to convey in-person this ingredient's exceptional efficacy for aiding in weight management as well as its numerous food, beverage and dietary supplement applications," said John Alkire, AHD International president. "The quality of seminar attendees and booth visitors was unparalleled, as we attracted strong manufacturer and media interest. We are particularly excited about LuraLean's prospects for the North American finished goods market."
Alkire also noted the overwhelmingly positive response to its several chia seed offerings introduced over the past few months that include functional baking flour, oil and powder. The ancient seed — naturally rich in essential fatty acids, fiber, protein and antioxidants — "is, by all trade show accounts and booth visitor interest, an ingredient to watch for its high nutritional content and application versatility," noted Alkire.
More About LuraLean:
LuraLean is a unique refined glucomannan ingredient from AHD International that promotes healthy weight loss in overweight individuals, and has been proven safe and effective for all age groups. LuraLean interacts with liquid in the stomach to swell to nearly 200 times its original size. Once expanded in the system, LuraLean promotes a feeling of satiety while traveling through the gastrointestinal tract, causing individuals to eat less. Additionally, LuraLean acts as a magnet, attracting and binding excess oils and calories and carrying them out of the system through normal digestion. AHD's LuraLean is manufactured using a proprietary extraction process that delivers a raw material that is free of enzymes and impurities, ensuring it does not break down as it passes through the gastro-intestinal tract like other fibers.
About AHD International:
AHD International is a major supplier of the highest quality new-to-market nutraceutical ingredients and functional food products to manufacturers, wholesalers and food companies worldwide. AHD's triple-check system ensures that products are evaluated for natural purity, consistency and exceptional quality. For more information on AHD's wholesale nutraceutical and functional food ingredients call 404-233-4022 or visit www.ahdintl.com.