Chrysantis(TM) at the NNFA Show: InfoSession Seminars Provide Valuable Information and Fun Rewards

West Chicago, IL (June 15, 2005) – Chrysantis™, Inc., the maker of the only natural zeaxanthin on the market, will present Eye Health, Obesity and Natural Zeaxanthin in two InfoSessions at the NNFA Show (July 15-16, 2005) in Las Vegas. At each seminar, on Friday, July 15th from 3:00 to 4:00 p.m. in Venetian meeting room # 606 and Saturday, July 16th from 8:45 to 9:45 p.m. in Venetian meeting room # 604, Chrysantis General Manager Manuel Pavon will discuss the important role of natural zeaxanthin in the fight against age-related macular degeneration (AMD). These sessions are open to all registrants.

“It’s vital to learn about zeaxanthin and all it can do to enhance eye health – but first, we have to make sure everyone can say it!” said Pavon. To that end, Chrysantis will reward all seminar attendees who can correctly pronounce zeaxanthin (zee-uh-zan’-thin). Everyone who meets the challenge at the end of either of the two InfoSessions sponsored by Chrysantis will receive a real $5 Venetian Casino poker chip. “Zeaxanthin is one of the more difficult nutrient names to pronounce,” says Pavon, “and this is just a fun way for us to educate the industry about the ingredient.”

At the Eye Health, Obesity and Natural Zeaxanthin InfoSessions, attendees will learn that zeaxanthin is a vital nutrient for guarding against AMD. Chrysantis offers a brand of natural zeaxanthin products called EZ Eyes™, which is an important component of supplements promoting better eye health. Research suggests that carotenoid needs are different for men and women, and zeaxanthin supplementation might be more effective than lutein in women and overweight people.

Chrysantis is a wholly owned subsidiary of Ball Horticultural Company based in West Chicago, IL. It is dedicated to developing high-quality plant-based products for dietary supplement manufacturers and the functional foods industry that will enhance human health. Family-owned Ball Horticultural Company has been researching, breeding and selling the highest-quality flower seed varieties for 100 years. The company’s understanding of the compounds that are responsible for flower color (carotenoids, anthocyanins, flavonoids) led to the creation of Chrysantis, Inc., which aims to bring those products to market.

For more information, call 630 588-3474 or visit

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