PITTSBURGH, Feb 21, 2005 /PRNewswire via COMTEX/ -- GNC Corporation (GNC) today announced the appointment of Robert Homler to the position of Executive Vice President and Chief Merchandising Officer, reporting directly to Robert J. DiNicola, Executive Chairman and Interim Chief Executive Officer. Mr. Homler is a 35- year veteran of the retail industry, having served in senior level merchandising and marketing positions for several leading national retailers.
Mr. Homler most recently served as President: Merchandising and Marketing for Levitz Furniture Company. Prior to that, he spent almost 15 years in senior management positions with R.H. Macy and Federated Department Stores. He has extensive marketing and sales promotion experience and specializes in strategically refocusing merchandise assortments and energizing staff to increase sales and improve operating margins. He has an impressive track record of guiding retail organizations through challenging transitions, including Levitz Furniture, the merger of A&S and Macy's East and turnaround of several home store operations.
"Bob's many years of experience in the areas of merchandising, marketing and store line operations make him uniquely qualified for this position," said Mr. DiNicola. "For three decades Bob has demonstrated professionalism and skill while achieving maximum results in a wide array of retailing challenges. We are very pleased to welcome Bob to the GNC team."
GNC is the largest global specialty retailer of nutritional supplements, which includes vitamin, mineral and herbal supplements, sports nutrition products, diet and energy products and specialty supplements. GNC has more than 4,900 retail locations throughout the United States, including more than 1,300 domestic franchise locations, more than 1,000 store-within-a-store locations under its strategic alliance with Rite Aid and more than 800 locations in more than 35 foreign markets including Canada and Mexico.